Vision

Applying Retail Management Knowledge Based on Information Technology with Quality, Integrity and Global Competitiveness.

Mission

Providing high quality education that combines Retail Management theory and practice with the application of the latest information technology.
Carrying out research to produce new knowledge, innovation and practical solutions in facing challenges and opportunities in the Retail industry.
Carry out community service activities in the field of Retail Management based on information technology to empower the community and build businesses independently.
Objective
Producing qualified and professional graduates in the field of Retail Management based on information technology;
Producing research and studies as well as scientific publications that contribute to the development of Retail Management science and practice; And
Producing solutions to community problems in the field of Retail Management that are beneficial for community welfare